The owner works till 11pm. The crew clocks out at 5.
I've built three companies in this industry, and that gap showed up in almost every conversation I ever had. It's the reason ShareWillow exists.
ShareWillow is my third company in home services. Before this I built mHelpDesk, then PhoneWagon. Years of sitting across the table from owners.
Along with the late nights, the owner carried all the risk and all the worry. The guys in the trucks carried none of it.
It wasn't that the techs weren’t good at their jobs. They just had no reason to think like owners, because they weren't rewarded like owners. I watched owners try to fix it with one-off bonuses, free lunches, and tickets to the ballpark. None of it stuck, because none of it changed the math or behaviour.
What changes how someone thinks is how someone gets paid. Give a tech a real stake in the outcome and he starts making the calls you'd make.
Your techs help create the upside, and ShareWillow helps you put a piece of it back in their hands, so the owner and the crew are pulling in the same direction.
Glad you're here. If you ever want to talk through your team or incentives, just hit reply. It comes straight to me.
Best,
Ryan
P.S. Want to hop on a call? Grab a time here.
